About Us
Naaz is more than just a brand — it’s a little piece of our heart, stitched into every crochet loop. Born out of a love for handmade things and tiny details that matter, Naaz brings you the cutest, coziest, and most thoughtful crochet goodies in Pakistan.
From soft plushies to delicate accessories, every item is either lovingly handmade or carefully sourced to match our aesthetic — minimal, warm, and full of love. We believe beauty lies in the little things — the way a flower is stitched, the softness of yarn, or how something makes you smile the moment you hold it.
Whether it’s a gift for someone special or a treat for yourself, Naaz is here to make your everyday feel a little more magical, a little more “you”.